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Market Entry Strategy

Posted On Dec 16, 2018

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A market entry strategy is the planned method of delivering goods or services to a new target market and distributing them there. When importing or exporting services, it refers to establishing and managing contracts in a foreign country.


RECAP Provide Market entry strategy by :

  • Introduction 
  • Market Segmentation Strategy 
  • Targeting Strategy 
  • Positioning Strategy 
  • Product/Service Strategy 
  • Pricing Strategy 
  • Distribution Channels 
  • Promotion and Advertising Strategy

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