Market Entry Strategy

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A market entry strategy is the planned method of delivering goods or services to a new target market and distributing them there. When importing or exporting services, it refers to establishing and managing contracts in a foreign country.

RECAP Provide Market entry strategy by :

• Introduction 
• Market Segmentation Strategy 
• Targeting Strategy 
• Positioning Strategy 
• Product/Service Strategy 
• Pricing Strategy 
• Distribution Channels 
• Promotion and Advertising Strategy