Customer insights and segmentation

Posted On Oct 25, 2020

RECAP works with clients to build the most effective customer segmentation capabilities—those that allow companies to allocate scarce resources where they will deliver the highest payoff. Our Advanced Analytics Group (AAG), a team of dedicated and highly skilled market researchers and statistical analysts, provides deep expertise across segments, geographies and industries. AAG members work alongside RECAP’S Customer practice and client teams as advisers, executors and full team partners.

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